1. Data Protection at a Glance

 

General Notes

 

The following notes provide an overview of what happens with your personal data when you visit our website. Personal data is all data that allows to identify you personally. Detailed information concerning data protection is found in our Privacy Statement appearing below this introductory text.

 

Data acquisition by our website

 

Who is responsible for data acquisition on this website?

 

Data processing on this website is carried out by the website operator. You can find his contact data in the imprint of this website.

 

How do we acquire your data?

 

On the one hand, your data is acquired by you simply communicating it to us. This applies, for instance, to data that you are entering in the contact form.

 

Other data is automatically acquired by out IT systems when you are visiting the website. The data collected primarily is of technical nature (e. g. type of internet browser, operating system, and time of page call). This data is acquired automatically once you enter our website.

 

What do we use your data for?

 

Some of the data is acquired to ensure that the web contents can be provided error-free. Other data may be used to analyse user behaviour.

 

What rights do you have concerning your personal data?

 

At any time and free of charge, you have the right to receive information about the origin, the recipient and the purpose of personal data stored. Additionally, you have the right to require correction, blocking or deletion of your data. For this purpose, you may contact us at any time at the address given in the imprint or you may ask other questions regarding data protection. Also, you have the right to file complaints with the responsible supervisory authority.

 

You also have the right, under certain circumstances, to request that processing of your personal data be restricted. Details on this can be found in the data protection declaration under “Right to restriction of processing”.

 

Analysis tools and third-party tools

 

When you visit our website, your surfing behaviour may be statistically evaluated. This is done primarily by means of cookies and so-called analysis programs. The analysis of your surfing behaviour usually is anonymous; the surfing behaviour cannot be traced back to you.

 

You may object to this analysis or prevent it by not using certain tools. For detailed information about these tools and your opt-out choices, please see the following privacy statement.

 

  1. General Information and Mandatory Information

 

Data protection

 

The operators of these pages take the protection of your personal data very seriously. We are treating your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.

 

When you use this website, various personal data is collected. Personal data is data that allows to identify you personally. The present data protection declaration explains which data we are collecting and for what purpose we use it. It also explains how and for what purpose this is done.

 

We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can be subject to security vulnerabilities. Complete protection of the data against access by third parties is not possible.

 

Note concerning the responsible body

 

The responsible body for data processing on this website is:

 

sample company

Pattern path 10

90210 Model city

 

Phone: +49 (0) 123 44 55 66

E-mail: info@samplecompany.de

 

The responsible body is the natural or legal person who alone or together with others decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

 

Revocation of your consent to data processing

 

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. For this purpose, an informal notification by e-mail to us is sufficient. Legality of data processing carried out until the revocation is received remains unaffected by the revocation.

 

Right to object to data collection in special cases and to direct advertising (Art. 21 GDPR)

 

If data processing is carried out based on Art. 6 para. 1 lit. e or f GDPR, you have the right at any time to object to the processing of your personal data for reasons arising from your particular situation; this also applies to profiling based on these provisions. The respective legal basis of processing can be found in this data protection declaration. If you file an objection, we will no longer process your personal data concerned unless we can provide compelling, legally protected reasons for the processing outweighing your interests, rights and freedoms, or unless the processing serves the assertion, exercise or defence of legal claims (objection according to Art. 21 para. 1 GDPR).

 

If your personal data is processed for the purpose of direct advertising, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling connected with such direct advertising. If you object, your personal data will no longer be used for direct marketing purposes (objection according to Art. 21 para. 2 GDPR).

 

Right of appeal to the responsible supervisory authority

 

In the event of infringements of the GDPR, the persons concerned have the right to appeal to a supervisory authority, in particular in the Member State of their habitual residence, workplace or place of presumed infringement. The right of appeal shall be without prejudice to other administrative or judicial remedies.

 

Right to data transferability

 

You have the right to have data which we process automatically based on your consent or in fulfilment of a contract handed over to you or to a third party in a common, machine-readable format. If you request direct transfer of the data to another responsible person, this will only be done as far as it is technically feasible.

 

SSL or TLS encryption

 

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send us as the site operator. You can recognize an encrypted connection by the address line of the browser changing from “http://” to “https://” and by the lock symbol appearing in your browser line.

 

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

 

Encrypted payment transactions on this website

 

If, after the conclusion of a contract with costs, there is an obligation to provide us with your payment data (e.g. account number for direct debit authorization), this data is required for payment processing.

 

Payment transactions with the usual means of payment (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the address line of the browser changing from “http://” to “https://” and by the lock symbol appearing in your browser line.

 

With encrypted communication, your payment data, which you transmit to us, cannot be read by third parties.

 

Information, blocking, deletion and correction

 

Within the framework of the applicable legal provisions, you have the right at any time to receive free of charge information about your stored personal data, its origin and recipient and the purpose of such data processing as well as, where applicable, a right to correction, blocking or deletion of such data. You can contact us at any time at the address given in the imprint to request such action and to communicate other questions about personal data.

 

Right to restriction of processing

 

You have the right to request the restriction of processing of your personal data. To this effect you can contact us at any time at the address given in the imprint. The right to restrict processing of data exists in the following cases:

 

If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the scrutiny, you have the right to demand the restriction of processing of your personal data.

If the processing of your personal data has taken place unlawfully, you can demand the restriction of data processing instead of deletion.

If we no longer need your personal data, but you need it for the exercise, defence or assertion of legal claims, you have the right to demand the restriction of processing of your personal data instead of deletion.

If you have filed an objection in accordance with Art. 21 para. 1 GDPR, you must weigh your interests against ours. As long as it is not yet clear whose interests prevail, you have the right to demand that processing of your personal data be restricted.

If you have restricted processing of your personal data, such data may not be processed – apart from storage – without your consent, unless the purpose of such processing is the assertion, exercising or defending of legal rights or the protection of the rights of another natural or legal person or unless the purpose is based on an important public interest of the European Union or any of its Member States.

 

Objection to advertising e-mails

 

We hereby object to the use of our contact data published within the scope of the imprint obligation for the purpose of sending unsolicited advertising and information material. The operators of these pages expressly reserve the right to take legal action against unsolicited mailing or e-mailing of spam e-mails and other advertising materials.

 

  1. Data Collection on Our Website

 

Cookies

 

Some of our Internet pages use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files which are stored on your computer by your browser.

 

Most of the cookies we use are so-called “session cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser during your next visit.

 

You can set up your browser so that you are informed about the use of cookies, to allow cookies in individual cases only, to accept cookies in certain cases, or to generally exclude them, and to activate the automatic deletion of cookies upon closing of the browser. If cookies are deactivated, the functionality of this website may be restricted.

 

Cookies, which are necessary for the execution of the electronic communication process or for the provision of certain functions desired by you (e.g. shopping basket function), are stored on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a justified interest in the storage of cookies for the technically error-free and optimised provision of his services. As far as other cookies (e.g. cookies for the analysis of your surfing behaviour) are stored, these are treated separately in this data protection declaration.

 

Server log files

 

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

 

Browser type and browser version

operating system used

Referrer URL

Hostname of the accessing computer

Time of the server request

IP address

This data will not be merged with other data sources.

 

This data is collected based on Art. 6 para. 1 lit. f GDPR. The website operator has a justified interest in the technically error-free presentation and optimisation of his website – for this purpose the server log files must be recorded.

 

Inquiry by e-mail, telephone or fax

 

If you contact us by e-mail, telephone or fax, your request including all personal data (name, request) will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent.

 

This data is processed based on Art. 6 para. 1 lit. b GDPR if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases the processing is based on your consent (Art. 6 para. 1 lit. a GDPR) and / or on our legitimate interests (Art. 6 para. 1 lit. f GDPR), since we have a legitimate interest in the effective processing of the inquiries addressed to us.

 

The data sent to us by you via contact requests will remain with us until you request deletion, revoke your consent to storage, or until the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions – in particular statutory retention periods – shall remain unaffected.

 

Registration on this website

 

You can register on our website to use additional features on the site. We use the data entered for this purpose only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise we will refuse the registration.

 

In the case of important changes, for example in the scope of our services or in the case of technically necessary changes, we will use the e-mail address provided during registration to inform you.

 

The processing of the data entered during registration is based on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke your consent at any time. For this purpose, an informal notification by an e-mail addressed to us is sufficient. The legality of the data processing already carried out remains unaffected by the revocation.

 

The data collected during registration is stored by us as long as you are registered on our website and is then deleted. Legal retention periods remain unaffected.

 

Processing of data (customer and contract data)

 

We collect, process and use personal data only to the extent necessary for the establishment, content or modification of the legal relationship (inventory data). This is done based on Art. 6 para. 1 lit. b GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures. We collect, process and use personal data about the use of our Internet pages (usage data) only to the extent necessary to enable the user to make use of the service or to bill the user.

 

The collected customer data will be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.

 

Data transmission upon conclusion of a contract in an online shop, for dealers and for dispatch of goods

 

We transmit personal data to third parties only if this is necessary in the context of contract processing, for example to the companies entrusted with the delivery of the goods or the credit institution entrusted with payment processing. Aside from this, further transmission of the data will not take place or only if you have expressly agreed to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

 

The basis for such data processing is Art. 6 para. 1 lit. b GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

 

Data transmission upon conclusion of a contract for services and digital content

 

We transmit personal data to third parties only if this is necessary in the context of contract processing, for example to the financial institution commissioned with payment processing.

 

A further transmission of the data will not take place or only if you have expressly agreed to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

 

The basis for such data processing is Art. 6 para. 1 lit. b GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

 

  1. Social Media

 

eRecht24 Safe Sharing Tool

 

The content on our pages can be shared on social networks such as Facebook, Twitter or Google+ in compliance with data protection regulations. This page uses the eRecht24 Safe Sharing Tool. This tool establishes direct contact between networks and users only when the user actively clicks on one of these buttons. Clicking on the button constitutes consent within the meaning of Art. 6 para. 1 lit. a GDPR. This consent can be revoked at any time with effect for the future.

 

This tool does not automatically transfer user data to the operators of these platforms. If the user is registered with one of the social networks, an information window appears when using the social buttons on Facebook, Google+1, Twitter & Co. in which the user can confirm the text before sending it.

 

Our users can share the content of this site in social networks in accordance with data protection regulations, without complete surfing profiles being created by the network operators.

 

  1. Analysis Tools and Advertising

 

WordPress Stats

 

This website uses the WordPress Stats tool to statistically evaluate visitor access. The supplier is Automattic Inc. 60 29th Street #343, San Francisco, CA 94110-4929, USA.

 

WordPress Stats uses cookies that are stored on your computer and allow analysis of the use of the website. The information generated by the cookies about the use of our website is stored on servers in the USA. Your IP address will be anonymized after processing and before storage.

 

“WordPress Stats” cookies remain on your device until you delete them.

 

The storage of “WordPress Stats” cookies and the use of this analysis tool are based on Art. 6 para. 1 lit. f GDPR. The website operator has a justified interest in the anonymous analysis of user behaviour in order to optimise both his website and his advertising.

 

You can set up your browser so that you are informed about the use of cookies, to allow cookies in individual cases only, to accept cookies in certain cases, or to generally exclude them, and to activate the automatic deletion of cookies upon closing of the browser. If cookies are deactivated, the functionality of this website may be restricted.

 

You can object to the collection and use of your data for the future by clicking on this link to set an opt-out cookie in your browser: https://www.quantcast.com/opt-out/.

 

If you delete the cookies on your computer, you must set the opt-out cookie again.

 

Google AdWords and Google Conversion Tracking

 

This website uses Google AdWords. AdWords is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

 

Within the framework of Google AdWords, we use so-called conversion tracking. When you click on an ad placed by Google, a conversion tracking cookie is set. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies lose their validity after 30 days and do not serve the personal identification of the users. If the user visits certain pages of this website and the cookie has not expired, Google and we may recognize that the user clicked on the ad and was directed to the respective page.

 

Each Google AdWords customer receives a different cookie. The cookies cannot be tracked through the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they will not receive any information that personally identifies users. If you do not wish to participate in tracking, you can object to this by easily deactivating the Google Conversion Tracking cookie in your Internet browser under User Settings. You will then not be included in the conversion tracking statistics.

 

The storage of “conversion cookies” and the use of this tracking tool are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both his website and his advertising.

 

More information about Google AdWords and Google Conversion Tracking can be found in the Google Privacy Policy: https://policies.google.com/privacy?hl=de

 

You can set up your browser so that you are informed about the use of cookies, to allow cookies in individual cases only, to accept cookies in certain cases, or to generally exclude them, and to activate the automatic deletion of cookies upon closing of the browser. If cookies are deactivated, the functionality of this website may be restricted.

 

  1. Newsletter

 

Newsletter data

 

If you wish to receive the newsletter offered on the website, we require an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. Further data will not be collected or will only be collected on a voluntary basis. We use this data exclusively for the dispatch of the requested information and do not pass it on to third parties.

 

The processing of the data entered in the newsletter registration form takes place exclusively based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent to the storage of data, e-mail address and its use to send the newsletter at any time, for example via the “Unsubscribe” link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

 

The data that you have stored with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and deleted after unsubscribing from the newsletter. Data stored by us for other purposes remains unaffected by this.

 

MailChimp

 

This website uses the services of MailChimp for sending newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

 

MailChimp is a service with which the sending of newsletters can be organized and analysed. If you enter data for the purpose of subscribing to the newsletter (e.g. e-mail address), it will be stored on the servers of MailChimp in the USA.

 

MailChimp is certified according to the “EU-US-Privacy-Shield”. The “Privacy Shield” is an agreement between the European Union (EU) and the USA which is intended to ensure compliance with European data protection standards in the USA.

 

With the help of MailChimp we can analyse our newsletter campaigns. When you open an e-mail sent with MailChimp, a file contained in the e-mail (so-called web beacon) connects to the servers of MailChimp in the USA. In this way it can be determined whether a newsletter message has been opened and which links have been clicked. Technical information is also recorded (e.g. time of access, IP address, browser type and operating system). This information cannot be assigned to the respective newsletter recipient. It is used exclusively for statistical analysis of newsletter campaigns. The results of these analyses can be used to tailor future newsletters to the interests of recipients.

 

If you don’t want MailChimp to analyse you, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. You can also unsubscribe from the newsletter directly on the website.

 

Data processing is based on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time by unsubscribing the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

 

The data that you have stored with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted both from our servers and from MailChimp’s servers after you have unsubscribed from the newsletter. Data stored by us for other purposes remains unaffected by this.

 

For more information, please refer to MailChimp’s privacy policy at: https://mailchimp.com/legal/terms/.

 

Conclusion of a data processing agreement

 

We have concluded a so-called “Data Processing Agreement” with MailChimp, in which we commit MailChimp to protect the data of our customers and not to pass it on to third parties.

 

  1. Plugins and Tools

 

Google Web Fonts

 

This page uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

 

For this purpose, the browser you are using must connect to Google’s servers. This gives Google knowledge that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

 

If your browser does not support web fonts, a standard font will be used by your computer.

 

More information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://policies.google.com/privacy?hl=de .

 

Google Maps

 

This page uses the Google Maps map service via an API. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

 

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.

 

The use of Google Maps is in the interest of an appealing presentation of our online offers and an easy retrievability of the places indicated by us on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

 

You can find more information about the handling of user data in Google’s data protection declaration: https://policies.google.com/privacy?hl=de.

 

Google reCAPTCHA

 

We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on our websites. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

 

The purpose of reCAPTCHA is to check whether the data input on our websites (e.g. in a contact form) is made by a person or by an automated program. For this purpose, reCAPTCHA analyses the behaviour of the website visitor based on various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For analysis, reCAPTCHA evaluates various information (e.g. IP address, length of stay of the website visitor on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

 

The reCAPTCHA analyses run completely in the background. Website visitors are not advised that an analysis is taking place.

 

Data processing is carried out based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting his web offers from abusive automated spying and from SPAM.

 

For more information about Google reCAPTCHA and Google’s privacy policy, please see the following links: https://policies.google.com/privacy?hl=de and https://www.google.com/recaptcha/intro/android.html.

 

  1. Payment Providers and Resellers

 

PayPal

 

On our website we offer payment via PayPal. The provider of this payment service is PayPal (Europe) S. à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”).

 

If you choose to pay via PayPal, the payment details you enter will be sent to PayPal.

 

The transfer of your data to PayPal is based on Art. 6 para. 1 lit. a GDPR (consent) and Art. 6 para. 1 lit. b GDPR (processing to fulfil a contract). You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of past data processing operations.

 

Klarna

 

On our website we offer payment with Klarna’s services. The supplier is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter ‘Klarna’).

 

Klarna offers various payment options (e.g. payment in installments). If you decide to pay with Klarna (Klarna checkout solution), Klarna will collect various personal data from you. Details can be found in Klarna’s privacy policy under the following link: https://www.klarna.com/de/datenschutz/.

 

Klarna uses cookies to optimise the use of the Klarna checkout solution. The optimisation of the checkout solution constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. Cookies are small text files that are stored on your end device and do not cause any damage. They remain on your device until you delete them. Details on the use of Klarna cookies can be found at the following link: : https://cdn.klarna.com/1.0/shared/content/policy/cookie/de_de/checkout.pdf

 

The transfer of your data to Klarna is based on Art. 6 para. 1 lit. a GDPR (consent) and Art. 6 para. 1 lit. b GDPR (processing for the fulfilment of a contract). You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of past data processing operations.